Soju by Sumo
Soju by Sumo is a leading, award-winning pan-Asian restaurant in Northallerton and Beverley.
- Branding
- Web design
- Photography
A modern, luxurious identity for an award-winning restaurant
Soju by Sumo is a leading, award-winning pan-Asian restaurant with venues in Northallerton and Beverley. It needed a brand and a website to match the experience of eating there.
From the first brand mock-ups to the design and development of the website, we worked closely with the Soju team to create a modern and luxurious identity. Our aim was to capture the essence of Soju by Sumo: its commitment to quality and the culinary artistry that has earned it widespread acclaim.
Imagery that shows the elegance of the restaurant
Photography and videography played a crucial role in showing the restaurant’s elegance and sophistication.
We captured the dishes, the drinks and the interiors, and that imagery leads every page of the website, so visitors get a feel for the restaurant before they book.
A streamlined website built around the experience
We designed and developed the website with a streamlined user experience, taking visitors from a first look to the menus and a reservation in as few steps as possible.
A dark, image-led design that lets the food and the interiors take centre stage.
Every menu within easy reach: evening, drinks, brunch, tapas and cocktails, and afternoon tea.
Dedicated pages for private dining and events, the VIP Room, and special occasions and celebrations.
A clear route to making a reservation.
Designed to work just as well on phones and tablets as on a desktop.
A brand, a website and imagery that reflect Soju by Sumo’s commitment to quality.
Together they show the restaurant as its guests experience it: modern, luxurious and confident.
More from the project.
Click any image to see it larger.
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